Does this sound like you? When I visit a product’s website I am always terribly impatient. I have my fingers already positioned to press ⌘W (that’s Ctrl–W for the Linux and Windows users), ready to close that browser tab at any moment. Basically I am looking for any reason to close that tab and get back to something more interesting.
With that in mind, I’ve been redesigning the Go Test It website from ground up over the last week. The new design is a lot more open and friendly, it has real screenshots of the product, and it has much less text.
I think the new design draws you in much better, and makes it a lot less likely that you immediately close that tab again.
There are more pages behind that front page, giving more detail for those who want to know. But the initial message is very clear and to-the-point in our new design.
What do you think? Leave your comments below.